Amazon’s marketplace is getting more cut-throat by the day. With increased competition, it’s getting harder to take your slice of the pie.

So, with competition getting hotter every day, how can you increase your sales on Amazon, and take your business to the next level?

The good news is, despite competition going up, the share of sales available to sellers on the Amazon marketplace is getting bigger and bigger. Amazon’s revenue is growing at a huge rate, and so is the percentage of sales from third-party sellers.

More good news! Many sellers still aren’t running their businesses as efficiently as they could be. There are still a ton of sellers with poorly written listings, low-quality images, not running effective promotions, which presents an opportunity for you.

Boosting sales on the Amazon marketplace is easier than you might think. It’s about finding opportunities to improve your product listings and acquire more customers and, bit by bit, start overtaking lazy or inexperienced sellers.

Here’s our roundup of 14 actionable ways you can increase your Amazon sales in 2021.

14 Ways to Increase Your Amazon Sales


  1. Optimize Your Listing for Sales
  2. Do More Keyword Research
  3. Better Product Images
  4. Get Your Pricing Right
  5. Split Test
  6. Use FBA (Fulfilled By Amazon)
  7. Win the Buy Box
  8. Run & Optimize PPC Campaigns
  9. On-Amazon Promotions
  10. Off-Amazon Promotions (External Traffic)
  11. Build an Email List
  12. Get More Reviews
  13. Use Amazon’s Branding Tools
  14. Optimize Inventory and Profits